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Breaking the Barriers: The Rise of Women Entrepreneurs

Are you a woman owned company? Do you find it difficult to break the barriers of women entrepreneurship to become successful? If you answered yes to either of these questions, you may find this article helpful. In this article I am going to discuss challenges of being an entrepreneur, provide suggestions for woman entrepreneurs on how women can break the barriers of entrepreneurship and become successful.

Let’s start with some general statistics about entrepreneurs. According to the U. S. Bureau of Labor Statistics, Employment Projection Program, projects that the number of self-employed workers will grow 3.6 percent between 2012 and 2022, this is much slower than the average for all occupations.

Entrepreneurship is still dominated by the male population. However, more and more women are becoming Entrepreneurs and are quite successful at it. But for many of the women, they feel in order to compensate, they feel they must adopt a male’s attitude when it comes to business. They feel that they must be aggressive and competitive, sometimes even be excessively harsh. Though, according to Hilary Genga, founder and CEO of women’s swimwear company, Trunkettes, says, “Many times with female owners, men think they can be dishonest or give her a bad deal because she’s a women—something they probably wouldn’t try with another man.” However, Genga says this is the wrong approach to take. “Be yourself, and have confidence in who you are,” she advised. “Don’t try to be a man. You made it to where you are through hard work and perseverance, but most importantly, you’re there. Don’t conform yourself to a man’s idea of what a leader should look like.” Says Genga.

One of the main challenges for female entrepreneurs is that there aren’t enough of us and we do are not supporting one another. I feel that the only way we as women are going to break the barriers, is to encourage each other and be there for one another. Let’s face the facts, for instance, say your fellow woman was in a bad relationship, you would be trying to give her advice on how to end it or make it through it. So treat women entrepreneurship like you would any other relationship. Be supportive, give advice on how she could do better or succeed in what she is doing. Women are nurturers not aggressors. That is how we were born. Be proud of that. That does not mean that you cannot be successful, it just means that we have a different approach to becoming successful. I’m not saying let the male entrepreneur run over us, I am just saying be more supportive of your fellow entrepreneur. Be there to listen, encourage her or even give advice when it appropriate. Be a woman, not a pretender.

The main challenge for women entrepreneurs is the fear of failure. Again, that is why we should encourage and support each other, rather than tearing her down and taking away her confidence. According to Babson College’s 2012 Global Entrepreneur Monitor, “the ‘Fear of Failure’, is the top concern of women who launch start-ups.”

Again, I say believe in what you do, educate yourself on the kind of industry that you are wanting to start in, see from statistics—what works and what doesn’t work—then build on that. Don’t be afraid to ask for advice, there are many mentoring agencies out there for women in business. Be confident in yourself, there is always going to be a “NO” with anything you do, but with hard work, ambition and determination, you will find that “YES”, that will make it all worth your while. Nothing good happens overnight. Most of all I say, “Don’t try to be something or someone you are not, just be yourself and take the bad and turn it into something GREAT!”

©Jessie Snyder, Jan. 26, 2015

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Jessie Irene Snyder, is an Entrepreneur, Poet, Author, Journalist, and College Student; she is currently pursuing a Bachelor's Degree in English with a minor in Business. She is the owner of Deluxe Writing Experts which offically opened for business on July 1, 2014. Her website, DeLuxe Writing Experts is a new and innovative company that provides opportunities and professional services for companies and others in her community and across America. Jessie is currently writing for several Websites; She is the author of three books "The Curse of Princess Deondra A Fairytale" (a children's book) that is available online now; "True Inspirations of the Heart" (a book of poetry); and "Sleeping With The Angels-A Story of Courage" (her life story). She hopes to get both of these books published within the next five years. In addition, she is currently working on her fourth book "The Sky Is The Limit-To Achieving Dreams" (which will be a story about all the adversities and hardships that she has endured to make it where she is today). She enjoys writing poetry, special interest artices, inspirational pieces and first person stories and enjoys working for herself. You can contact her through her blog at http://www.My-Pathway-To-Heaven.blogspot.com and http://www.deluxewritingexperts.com follow her on Facebook, Twitter, LinkedIn, Instagram, About.me or TryMunity.

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